The Essex Prevention Coalition’s Alcohol and Drug Abuse Prevention Team works to reduce underage drinking, addiction and substance abuse in Essex County, NJ. Upon being contacted to help them create a site to detail all that they do, it provided a great opportunity to apply “responsive” web tactics to “adapt” the site to their growing audience. With resizing imagery and a navigation that reformats per screen size, this fully content managable site is connected across multiple social media platforms, from Twitter to Facebook to Google + and more, to create a net threaded with optimized content and meta-information to help jumpstart their campaign.


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Fall 2011

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