Incompra Design
The Gritty: Sara Hodgson and I took on the task of encapsulating what it is we do in an online presentation and decided to run with the "presentation" idea by making each section horizontally scrollable by the viewer in a landscape format. This allowed each user to travel back and forth and view different snapshots of work we have done, at their own pace, as well as learn more about our process and focus. We divided the site into three major informational sections that related specifically to our team, our work, and our process—which details different aspects of capital campaigns and marketing initiatives we helped grow.
Using Flash for the homepage intro and AJAX for the Dynamic HTML sections throughout, a few CSS tricks and transparent imagery were used help to lighten the elements of the site. Photoshop also played a new role by facilitating Sara as she created each individual cells layout—Photoshop being her weapon of excellence. Most of the images were shot by Barry Halkin of Halkin Photography… many thanks to Barry!
The site so far has been reported a success, as it captures our branding, theory, and style as well as shows off our work and details a few in-depth projects that we’ve done over the years for non-profits, start-ups, small businesses through branding, marketing, capital campaigns and fundraising.