Advertising Initiatives
ad•ver•tis•ing (ˈad-vər-ˌtīz-ing) - noun 1. the act or practice of calling public attention to one's product, service, need, etc., esp. by paid announcements in newspapers and magazines, over radio or television, on billboards, etc.
Premier Builders
Premier Builders Direct Mailer
Premier Builders Color Advertisements
Premier Builders Greyscale Advertisements
Premier Builders Event Handouts (cards, flyers, totebag)
Premier Builders Email Newsletters
Premier Builders is a Delaware-based construction and renovation company which has worked to create and restore many businesses and organization's headquarters all over the Delaware Vallery area. Another long-time client of ours at incompra, I have worked for years with the team at Premier to create many series of advertisements, marketing materals, and evolutions of their website. Their latest initiative, "It's a bright Idea", is the conceptual creation of Sara Hodgson, Candace Roseo and Pat Forester of Premier Builders, with me at the visual helm. To learn more about the Premier Builders website click here.
Pop Trash Boutique
Pop Trash Boutique Logo
Pop Trash Boutique Color Store Flyers
Pop Trash Boutique Hand-Outs (buisness cards, flyers, 1-inch pins)
Pop Trash Boutique Event Flyers
Pop Trash Boutique Advertisements
Pop Trash is a brand new young women’s clothing and accessory store in my college town, New Brunswick, NJ. Although I left the old “NB” many years ago, I still have many contacts there with whom I have strong ties. So when my best friend Danielle and her sister Kristen contacted me about their new business venture, I was more than eager to lend my skills to their success. In the past year since opening their doors, we have worked together on creating a very interesting and vibrant body of materials from store signage, advertisements, event flyers, and online elements. Recently I revamped their original website into a e-commerce content managment system to further their online sales. To visit their site click here.
The University of the Arts 2004 Prospective Student Campaign
University of the Arts Junior Direct Mailer
University of the Arts Ads, Series 1
University of the Arts Ads, Series 2
University of the Arts Ads, Series 3
University of the Arts Counselors Brochure
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Shortly after moving to Philadelphia from New York City I began freelancing with a small advertising agency called Status Communications. While there I worked on a series of advertising materials to boost the prospective student interest for the major art college of the area, The University of the Arts. During that time I worked with the marketing team at Stratus and admissions office at UArts to create a successful series of local newspaper and magazine advertisements, informational brochures, online banner ads, and television commercials that I believe are still in use to this day. To view the television commercial I created with Stratus and NFL Films click here.
